Tech Talk: Why Bohol SMEs should adopt Online Marketing

Availability of Internet access has increased tremendously in the past few years that more

and more homes and individuals are connecting to the Internet at affordable costs. This has

increased the use of the Internet by consumers who are looking for products and services.

A number of Bohol SMEs have started to adopt online marketing to take advantage of the

Internet in their marketing efforts. Resorts and restaurants, traders of handicraft, real-estate

agents and business organizations like the Bohol Chamber of Commerce have started to tap

this relatively new media to help get more customers.

A company website is one of the primary tools that can be used for online marketing. The reach

of a company’s website is virtually unlimited and it levels the playing field, giving the small firms

and new entrants the same potential market reach as the large and established competitors.

Due to the large number of websites already published, it becomes important that the

company’s website get as much exposure as possible and this is accomplished by publishing

a page in various online business directories, classified ads websites and to advertise on other

websites that publish news and information. For Bohol, websites like www.BoholBiz.com,

www.BoholClassifiedAds.com, www.BoholNewsDaily.com and www.DYRDAM.com are ideal for

reaching out to Boholanos who are regularly looking up for news and information about Bohol.

For inquiries on webites and online marketing sites that will suit your business, call Auza.net @

501-8459 and look for Gemma.

Share

Submit a Comment